ASEAN SHOP 2026

Integrating two highly influential trade – themed exhibitions, namely VEND ASEAN and FNB ASEAN , the ASEAN SHOP 2026 is newly launched. Four new exhibition areas have been set up: ASEAN Commercial Display & Store Fitting Exhibition, ASEAN Commercial & Cash Register Exhibition, ASEAN Commercial Fresh-keeping Equipment Exhibition, and ASEAN Convenience Store Exhibition.

The ASEAN region is home to 650 million people, boasting immense consumption potential. By participating in the exhibition, businesses can directly engage with this vast customer base and open up new markets. As the second – largest economy in ASEAN, Thailand presents a wide range of retail models. Participating in the event allows exhibitors to draw inspiration from these models and innovate their own business strategies.

The ASEAN economy is on the rise, with the middle – class expanding and the retail market flourishing. The expo enables companies to tap into these growth dividends and drive business growth. Tourism plays a crucial role in Thailand’s economy, and tourist spending significantly propels the retail sector. With the recovery of the tourism industry, exhibitors can seize the business opportunities brought about by tourism consumption.